With Instagram you reach your audience directly and visually.

Instagram

Instagram lets you deliver visual content precisely to your target group. With accurate targeting and creative formats like Stories and Reels, you boost your brand presence effectively.

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Instagram campaign agency

Instagram marketing – advertising for companies

“Instagram is one of the fastest growing social networks. Young people in particular can be addressed perfectly with Instagram ads.”

Martin Voss

There are many reasons why Instagram is an interesting platform for companies to advertise on.

With over 1 billion monthly active users, Instagram marketing is a promising solution for many companies—especially in B2C—to connect products with the right audience.

Whether large or small companies, Instagram marketing enables targeted outreach and direct communication with followers, fans, and customers.

WHAT

Our services as an Instagram agency

As a full-service online marketing agency, we take a sustainable, continuous approach to your marketing performance. Together we develop an individually tailored concept for your Instagram ads and, as an Instagram marketing agency, help create a strategy that makes your goals tangible.

We offer the following services for your Instagram marketing:

Setup and configuration of the Instagram campaign
Competitor and target group analysis
Ad creation
Ongoing optimization and support based on performance KPIs
Lead and conversion generation
Tracking setup
Strategic consulting

WHY

What are the advantages of Instagram advertising for companies?

Strengthen customer relationships through authenticity and proximity
Expand brand image
Increase reach
Target younger audiences precisely
Ads fit naturally into the feed/story
Generate leads and conversions

Our case studies

Case studies: Click. Like. Share.

Management of the YouTube campaign
Precise targeting and detailed campaign alignment
Regular reporting and action planning

Setup and management of LinkedIn campaigns
Precise audience targeting

Management of Facebook (Meta Ads) campaigns
Data-driven optimization and reporting

Management of Meta Ads
Ongoing maintenance and campaign analysis
Increased brand awareness

HOW

Instagram Ad Kampagne

Because Facebook has integrated Instagram’s advertising platform into its own, campaigns and ads can be created in Facebook Ads Manager. This provides a wealth of Facebook user information to analyze and target audiences accordingly.

Ziele der Instagram Kampagnen

To advertise successfully, it is important to define the goal of your Instagram campaigns. Is the focus on reach and awareness, or are conversions and leads the primary target? The following advertising goals are available for Instagram ads:

Markenbekanntheit
Traffic
Reichweite
Interaktion
App-Installationen
Videoaufrufe
Leadgenerierung
Nachrichten
Conversions
Katalogverkäufe
Store Traffic

Instagram Anzeigen-Typen

Instagram offers five different ad formats—from Story to carousel ads to photo ads and more—making Instagram marketing highly versatile:

1. Photo Ads +

Photo ads are classic image posts featuring a square or landscape photo. They offer many ways to present products or services and can be used in either format. A description with additional information can be added.

2. Stories Ads +

Instagram Story Ads appear between users’ stories and are visible for only 24 hours. Because they look like regular posts and are only marked “sponsored,” they provide a strong user experience and blend seamlessly into the story feed. Stories are currently the most popular content format and should be in every account.

3. Carousel Ads +

Carousel ads allow up to ten photos or videos in one post. Users swipe to view more visuals. This format is ideal for showcasing multiple products, telling a multi-part story, or describing services in greater detail. With the right call to action, users go straight to your website.

4. Video Ads +

With videos up to 60 seconds, Instagram video ads are perfect for inspiring users. Beyond photo ads, they add audio and motion.

5. Collection Ads +

Collection ads let users buy a company’s products without leaving the app. They improve usability and make discovering and purchasing services and products easier.

Instagram marketing agency Midtown Interiors

Need support with advertising on Instagram? Get in touch with us free of charge.

As an experienced online marketing agency in social media, we manage and develop your Instagram campaigns. We offer a full scope of services—from consulting and execution to continuous support for lasting success.

Our social marketing experts at Midtown Interiors help design and build tailored Instagram ads and craft the right approach to your audience with suitable ad types.

Let our team and our Instagram marketing expertise from Berlin convince you.

Get in touch now and request an offer!

Get in touch