TikTok makes your brand go viral.

TikTok

TikTok lets you reach a young, engaged audience with creative, authentic content. The platform drives big reach and rapid branding through viral trends.

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TikTok campaign agency

Marketing on the Gen Z platform Don’t make ads. Make TikToks.

“Huge reach and massive branding effect sound great? All you need is a short video and an authentic idea and Gen Z is yours!”

Martin Voss

TikTok has over one billion users worldwide (as of 12/2022), around four million in Germany. With 25.7 hours monthly usage per user, TikTok leads and keeps growing its share.

Thanks to its unique algorithm, even small accounts can reach many people with viral videos. Authenticity, trends, and high interaction make TikTok one of the most popular networks.

WHAT

Why is TikTok such an interesting ad platform?

TikTok is the first native video app made of 100% pure video and stories. Major brands are steadily joining the TikTok ecosystem.

With its young, trend-focused audience, TikTok is a huge, attractive channel—reach tomorrow’s buying power today, in the environment and format they love.

Large user base
High engagement rates
Users spend lots of time—37% spend more than two hours per day on TikTok
Strong reach
Low production costs for creatives—authentic, personality-driven videos win
Still relatively low competition, as not all advertisers are active yet

WHY

TikTok ads and their advantages

For a complete brand presence online, TikTok as an ad channel should be part of your marketing mix.

Your benefits:

Strengthen brand image
Boost brand awareness
Improve customer loyalty
Target younger audiences precisely
Drive interaction with potential customers
Generate leads

Unsere Leistungen als TikTok Marketing Agentur

Create a strategic, sustainable TikTok ad concept
Lead generation
Brand building and awareness
Competitor and audience analysis
Management of targeted TikTok ads
Continuous optimization based on performance KPIs
Tracking setup

Our case studies

Case studies: Click. Like. Share.

Management of the YouTube campaign
Precise targeting and detailed campaign alignment
Regular reporting and action planning

Setup and management of LinkedIn campaigns
Precise audience targeting

Management of Facebook (Meta Ads) campaigns
Data-driven optimization and reporting

Management of Meta Ads
Ongoing maintenance and campaign analysis
Increased brand awareness

HOW

TikTok ads: available formats

TikTok offers many ad formats:

In-Feed Ads – appear in the user’s video feed; you choose the message, e.g., ask users to install your app.
Spark Ads – extend reach of your existing content (or approved creators’ content) and send users to your profile.
Brand Takeover – shows when users open TikTok, unskippable; three-second stills or three-to-five-second video.
TopView Ads – a longer takeover on the “For You” page, up to 60 seconds.
Branded Hashtag Challenges – your brand hashtag featured atop Discover; great for awareness, community-building, contests, and giveaways.
Branded Effects – stickers or filters on the sponsored effects home; often paired with brand branding.
Playable ads – let users try the app before installing.

TikTok marketing agency Midtown Interiors

Want to run TikTok ads and need support? Reach out to us for free contact!

As an experienced online marketing agency in social media, we support and build your TikTok campaign. We offer a broad range—from consulting and execution to ongoing guidance for successful campaigns.

Our social marketing experts at Midtown Interiors support you in creating personalized TikTok ads and choosing the right formats to reach your audience. Let our team and TikTok marketing expertise in Berlin convince you.

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