Targeted outreach, high reach, powerful branding.

LinkedIn

LinkedIn offers precise targeting, high visibility among B2B decision-makers, and ideal branding opportunities for professional audiences. Use the platform for your success—we’ll show you how!

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LinkedIn campaign agency

Use LinkedIn to reach specialists and executives

“LinkedIn campaigns offer strong controls and targeting, especially in B2B. Thanks to the platform’s global nature, you can run international campaigns and reach your audience worldwide.”

Martin Voss

LinkedIn is the world’s leading professional network—over 630 million specialists and executives are already registered.

Members benefit not only from their own contacts, but from the entire network—the contacts of their contacts.

Take advantage of the active, targeted networking of your audience!

LinkedIn Intro

WHAT

Create a meaningful LinkedIn company page

A complete, professional company profile is everything on LinkedIn.

It informs logged-in members about open positions, business areas, and highlights your expertise through posts and events.

A basic company page is free. The Professional package with extra features has costs. We’ll advise you on all options and handle the complete setup and optimization of your LinkedIn business profile.

WHY

Target decision-makers, influencers, and managers with LinkedIn Ads

On LinkedIn, your messaging reaches decision-makers, influencers, and managers who consume professional content. Highly relevant topics include industry news, expert tips, learning content, insights from peers, and recommendations.

That means very different content and a clearly distinct audience compared to other social platforms.

With our professional LinkedIn marketing we reach your audience without waste—ads can be defined by position, industry, and more.

Goals can be set differently too: lead generation, brand awareness, or event registrations.

By the way: LinkedIn is the best-rated social network for generating leads!

Our case studies

Case studies: Click. Like. Share.

Investitionsbank Berlin
  • Management of the YouTube campaign
  • Precise targeting and detailed campaign alignment
  • Regular reporting and action planning
TÜV NORD
  • Setup and management of LinkedIn campaigns
  • Precise audience targeting
BUND VERLAG
  • Management of Facebook (Meta Ads) campaigns
  • Data-driven optimization and reporting
Hochschule Fresenius
  • Management of Meta Ads
  • Ongoing maintenance and campaign analysis
  • Increased brand awareness

HOW

LinkedIn Ads: multiple formats to reach your goals

To achieve your goals and connect with your audiences, LinkedIn offers Lead Gen Forms, Sponsored Content, Sponsored Mail, Text Ads, and Dynamic Ads.

1. Lead Gen Forms +

Lead Gen Forms are pre-filled with LinkedIn profile data. Your audience can submit targeted data with just a few clicks—an effective format in the LinkedIn mix.

The collected form data can be downloaded from Ads Manager or merged with a customer relationship management (CRM) system.

Another plus: Lead Gen Forms can be combined with formats like Sponsored Mail and Sponsored Content.

2. Sponsored Content +
Sponsored Content are native ads shown in the LinkedIn feed and capture user attention daily. Like other formats, sponsored content can be delivered on desktop, mobile, or tablet.
3. Sponsored Mail: personalisierte LinkedIn Nachrichten +
Advertising messages can also be sent via the LinkedIn inbox. These personal messages have a higher interaction and conversion rate than other marketing emails and often even surpass newsletters in open rates.
4. Text Ads +

LinkedIn Text Ads are simple PPC (price per click) or CPM (cost per mille) desktop ads.

What do you need for them?

A strong headline, a teaser text, and an image. Setup is quick, but text and visuals should be A/B tested and adjusted if needed.

5. Dynamic Ads +
Dynamic Ads automatically personalize placements based on user profile data. Ads can be aligned with a person’s profile photo, company, or job title and delivered individually.

Know LinkedIn Analytics, use them, and improve continuously!

Trust is good—analytics is better. With LinkedIn Analytics we measure every campaign metric: cost per lead, form completion rate, and total leads generated.

Continuous monitoring is the basis for perfecting campaigns and adjusting delivery times, segments, and budgets.

LinkedIn Analytics also makes it possible to create a detailed analysis for your company profile.

A strong starting point for even more campaign efficiency!

Conquer the LinkedIn career network with Midtown Interiors

We advise you on your LinkedIn company profile or build it entirely for you—the same applies to LinkedIn Ads.

In online marketing trainings we gladly share our expertise. In workshops we show your teams how to use LinkedIn best and contribute to a consistent brand image.

As a full-service agency we also set up your LinkedIn ad account and ensure continuous ad delivery on LinkedIn—and other social networks, too.

We look forward to your inquiry!

Get in touch
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